Marketing & UI/UX
Marketing & UI/UX
Marketing & UI/UX
Best Rebrand Strategy
Recognizing companies that have successfully reinvented their brand.
What Companies Should Apply?
This award is for businesses that have successfully undergone a rebrand, whether through a new visual identity, messaging shift, or complete market repositioning. If your company’s rebrand strengthened customer perception, expanded market reach, or revitalized growth, this is your category.
Ideal for brands that strategically adapted to new opportunities while maintaining authenticity.
Success Factors
What sets top applicants apart?
Successful Market Repositioning
1
Successful Market Repositioning
1
Successful Market Repositioning
1
Cohesive & Impactful Visual Overhaul
2
Cohesive & Impactful Visual Overhaul
2
Cohesive & Impactful Visual Overhaul
2
Compelling Messaging Shift
3
Compelling Messaging Shift
3
Compelling Messaging Shift
3
Customer & Market Reception
4
Customer & Market Reception
4
Customer & Market Reception
4
Strategic Rollout & Execution
5
Strategic Rollout & Execution
5
Strategic Rollout & Execution
5
Key Evaluation Critera
What will the judges use to evaluate your organization?
1
Brand Recognition & Market Growth
Winning entries should showcase how the rebrand positively impacted awareness, reach, and engagement.
1
Brand Recognition & Market Growth
Winning entries should showcase how the rebrand positively impacted awareness, reach, and engagement.
1
Brand Recognition & Market Growth
Winning entries should showcase how the rebrand positively impacted awareness, reach, and engagement.
2
Customer Response & Sentiment
Companies should provide evidence of customer feedback, sentiment analysis, and increased brand loyalty.
2
Customer Response & Sentiment
Companies should provide evidence of customer feedback, sentiment analysis, and increased brand loyalty.
2
Customer Response & Sentiment
Companies should provide evidence of customer feedback, sentiment analysis, and increased brand loyalty.
3
Revenue & Business Performance Post-Rebrand
Winning rebrands lead to measurable growth in sales, leads, and overall business impact.
3
Revenue & Business Performance Post-Rebrand
Winning rebrands lead to measurable growth in sales, leads, and overall business impact.
3
Revenue & Business Performance Post-Rebrand
Winning rebrands lead to measurable growth in sales, leads, and overall business impact.
4
Creative & Strategic Execution
Strong rebrands balance creativity with a well-structured rollout plan and execution strategy.
4
Creative & Strategic Execution
Strong rebrands balance creativity with a well-structured rollout plan and execution strategy.
4
Creative & Strategic Execution
Strong rebrands balance creativity with a well-structured rollout plan and execution strategy.
5
Cohesion Across Digital & Physical Branding
Successful rebrands ensure consistency across all customer touchpoints, from websites to packaging.
5
Cohesion Across Digital & Physical Branding
Successful rebrands ensure consistency across all customer touchpoints, from websites to packaging.
5
Cohesion Across Digital & Physical Branding
Successful rebrands ensure consistency across all customer touchpoints, from websites to packaging.
6
Sustainability & Long-Term Brand Growth
Winning rebrands should highlight how the new identity sets the foundation for future business expansion and success.
6
Sustainability & Long-Term Brand Growth
Winning rebrands should highlight how the new identity sets the foundation for future business expansion and success.
6
Sustainability & Long-Term Brand Growth
Winning rebrands should highlight how the new identity sets the foundation for future business expansion and success.
Claim Your Spotlight
Ready to apply to Wand Awards? Success starts with recognition.
Boost Growth & Opportunity
Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.
1000+ Chances to Win
With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.
Fuel Revenue Growth
Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.
Global Exposure
Valuable Networking
Backed by Data
Claim Your Spotlight
Ready to apply to Wand Awards? Success starts with recognition.
Boost Growth & Opportunity
Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.
1000+ Chances to Win
With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.
Fuel Revenue Growth
Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.
Global Exposure
Valuable Networking
Backed by Data
Claim Your Spotlight
Ready to apply to Wand Awards? Success starts with recognition.
Boost Growth & Opportunity
Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.
1000+ Chances to Win
With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.
Fuel Revenue Growth
Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.
Global Exposure
Valuable Networking
Backed by Data