Startups & SMBs

Startups & SMBs

Startups & SMBs

Best SMB Marketing Strategy

Recognizing small businesses that have mastered the art of marketing.

What Companies Should Apply?

This award is for SMBs that have executed exceptional marketing strategies, driving customer acquisition, brand awareness, and revenue growth. If your business has leveraged creative storytelling, digital campaigns, or innovative branding to stand out, this category is for you.

Ideal for companies that turn marketing into a competitive advantage.


Success Factors

What sets top applicants apart?

Creative & Compelling Messaging

1

Creative & Compelling Messaging

1

Creative & Compelling Messaging

1

Data-Driven Performance Marketing

2

Data-Driven Performance Marketing

2

Data-Driven Performance Marketing

2

Omnichannel Marketing Execution

3

Omnichannel Marketing Execution

3

Omnichannel Marketing Execution

3

Brand Differentiation & Positioning

4

Brand Differentiation & Positioning

4

Brand Differentiation & Positioning

4

Customer Engagement & Community Building

5

Customer Engagement & Community Building

5

Customer Engagement & Community Building

5

Key Evaluation Critera

What will the judges use to evaluate your organization?

1

Marketing ROI & Revenue Growth

Successful entries should show how marketing efforts led to measurable business impact and revenue growth.

1

Marketing ROI & Revenue Growth

Successful entries should show how marketing efforts led to measurable business impact and revenue growth.

1

Marketing ROI & Revenue Growth

Successful entries should show how marketing efforts led to measurable business impact and revenue growth.

2

Customer Acquisition & Retention

Winning businesses should highlight how marketing strategies attracted and retained high-value customers.

2

Customer Acquisition & Retention

Winning businesses should highlight how marketing strategies attracted and retained high-value customers.

2

Customer Acquisition & Retention

Winning businesses should highlight how marketing strategies attracted and retained high-value customers.

3

Campaign Creativity & Innovation

Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.

3

Campaign Creativity & Innovation

Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.

3

Campaign Creativity & Innovation

Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.

4

Digital & Social Media Impact

Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.

4

Digital & Social Media Impact

Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.

4

Digital & Social Media Impact

Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.

5

Marketing Execution & Consistency

Great brands maintain consistent messaging, voice, and execution across all marketing efforts.

5

Marketing Execution & Consistency

Great brands maintain consistent messaging, voice, and execution across all marketing efforts.

5

Marketing Execution & Consistency

Great brands maintain consistent messaging, voice, and execution across all marketing efforts.

6

Scalability & Future Marketing Plans

Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.

6

Scalability & Future Marketing Plans

Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.

6

Scalability & Future Marketing Plans

Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.

Claim Your Spotlight

Ready to apply to Wand Awards? Success starts with recognition.

Boost Growth & Opportunity

Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.

1000+ Chances to Win

With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.

Fuel Revenue Growth

Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.

Global Exposure

Valuable Networking

Backed by Data

Claim Your Spotlight

Ready to apply to Wand Awards? Success starts with recognition.

Boost Growth & Opportunity

Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.

1000+ Chances to Win

With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.

Fuel Revenue Growth

Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.

Global Exposure

Valuable Networking

Backed by Data

Claim Your Spotlight

Ready to apply to Wand Awards? Success starts with recognition.

Boost Growth & Opportunity

Attract top talent, new customers, and valuable partnerships by showcasing your achievements with a Wand Award.

1000+ Chances to Win

With a wide array of categories and specialties, businesses of all sizes and industries have the opportunity to get recognized.

Fuel Revenue Growth

Companies that win industry awards see up to 48% higher revenue growth than their competitors (McKinsey & Co.). Recognition isn’t just prestige—it’s profit.

Global Exposure

Valuable Networking

Backed by Data